Landing page to help people understand their benefits
This project was a bit of a rushed web page. They needed a quick one-page for people to download our E-book. I had about 2 weeks to create test and develop a page that utilized best practices and was appealing to the client. This website and book won a platinum Dotcomm award.
Creating a one page E-book to engage people into learning about health care and what benefits they could be taking advantage of.
This page was used to introduce and increase the number of downloads of the E-book. This page was successful in the count that we increased the number of downloads by 60% by using best practices while also having it visually and easily accessible for people to download.
Due to the speed of this project I did some quick preliminary research and talked with the team that was creating the book on how they made the page before. This let me gain insight on how it should be laid out and to get a quick turn on the audience just downloading the book. I then just quickly mocked up some wireframes and dived into High fidelity with a few tests to make sure that people were accessing the book quickly and then moved on to development.
